LAB NOTES
Strategic insights, brand transformations, and bold ideas for founders ready to scale, sell, or step into what’s next. Written for visionary entrepreneurs who know their brand is their greatest asset.
Why I Separated My Personal Brand from My Business
I’ve been advising founders for years to separate their personal brand from their business…but I wasn’t walking the talk. Here’s what happened when I finally did, and why it changed everything.
Strategic Exit Branding
Learn how strategic exit branding increases your business’s perceived value before a sale. Simple brand enhancements can lead to a higher sale price and attract better buyers.