LAB NOTES
Strategic insights, brand transformations, and bold ideas for founders ready to scale, sell, or step into what’s next. Written for visionary entrepreneurs who know their brand is their greatest asset.
How to Create a Unique Signature Process for Your Brand
When you have a positive experience with a brand, it’s not just the products or service, it’s every step along the journey - from start to finish.
From Fast Food to Entrepreneurship
As a teenager, one of my first jobs was working at McDonald's and I loved it! It was a fun job with great co-workers, and I loved making my own money. What I didn’t know at the time, was the lasting impression it would make on me.