LAB NOTES
Strategic insights, brand transformations, and bold ideas for founders ready to scale, sell, or step into what’s next. Written for visionary entrepreneurs who know their brand is their greatest asset.
Courage Over Comfort: What Papua New Guinea Taught Me About Doing Hard Things
Entrepreneurship, like scuba diving, demands courage, not comfort. My trip to Papua New Guinea reminded me what’s waiting on the other side of discomfort: the real, aligned, unstoppable version of me.
Entrepreneurial Lessons from an Erupting Volcano
Last May I was on my way to Uganda for an epic Wayfinders trip, and everything that could go wrong, did.
Why I Value Working with Men
In a recent conversation, I jokingly said, "Maybe I should only work with men." The comment was light-hearted, but it led me to a serious reflection.
Embracing Change
Eight years ago, I was in a huge state of transition. I was closing my first business, developing Brand Camp, launching Lab Creative and hiring a designer. I was terrified and exhilarated…