Conscious Leaders Quest envisioned a brand that extended beyond their initial leadership adventures in Costa Rica, one that would resonate deeply not just with the founders, but also with their ever-expanding audience.

After co-founding the wildly successful Mabel’s Labels and then selling the business to a major industry player, Julie wasn’t prepared for the emotional rollercoaster post-sale.

So, you've just bought a business – congratulations! You've got the process, the equipment, and a client list. But here's the big question: Is the brand you bought any good, or does look like it belongs on a floppy disk?

In the world of dentistry, most brands look and sound the same. In our blog post today, we share the before and after of our client Alive Dental and the reasoning behind it.

It’s easy to fall into the way things have always been done – not just in life but in business and industry. So when your company has been in business for decades, making the decision to rebrand can be a difficult one.

In need of clear and powerful messaging and an impactful visual brand, the founders of Tridome sought out our expertise. In this blog post, I share their rebranding journey and before and after of their logo and websites.

When our client Sandra Piccoli first came to us, she had recently left behind her corporate career to start her business. She got a logo and website created but quickly realized that they weren’t going to work.

When you read the words “Psychedelic Therapy” what do you think of? For many, the words carry a connotation of avoiding reality and disconnecting from it all by sitting back - with a bunch of trippy mushrooms perhaps. But, this could not be further from the truth. 

Lauren Bennett is a naturopath specializing in fertility who came to us in need of clarity in her messaging. She reached out in the early days of Covid-19 this year because knew that she needed to use the time to work on her brand. 

We recently worked with a trial lawyer based in Chicago who specializes in medical malpractice and personal injury. I know what you're thinking...and it's probably not good. When I looked up branding for personal injury lawyers these are some of the images came up...

Nothing makes me happier than going back through our projects and seeing the difference we've made to our client’s businesses.

Catherine Kerr came to us with an identity crisis. She's an amazing keynote speaker, workshop facilitator and performance trainer - however, her brand was missing the mark.

When it comes to rebranding your business, the thought of changing the messaging and design can be overwhelming. Where do you start? What do you need? Who do you hire?

Does your brand make people feel like they already know you, that they can trust you and that they can believe in your skills? Does it invite your potential clients to reach out?

Our client Heather her old logo from the very beginning. It didn't fit her target audience or her price point, which meant she wasn't attracting the right clients.

Cheryl Byrne is a former senior executive, CEO and board chair who has transitioned into a leadership consultant and executive coach. She was in need of a new brand.

We are all too close to our business to see what is obvious to others. Many of us entrepreneurs spent most of our time in a bit of a bubble and we can't be objective. We need someone else to be a sounding board, to listen and help you see what you don't see.

You know your brand needs something, but you're just not sure what it is. That was the case for Cindy Wagman of THe Good Partnership

Before undertaking a rebrand, you first must get clear on the direction you want for your business. Do you know how big you want to grow, what kinds of clients you want to serve and the place you want to stake in your industry?

I was very excited when Dr. Lisa Watson participated in the very first online session of Brand Camp last spring and we are both thrilled with the outcome.